Why I’m Obsessed with Twist Up Liquid Lipstick: An Expert’s Honest Review
I’ve always been on the hunt for the perfect lipstick—something that combines vibrant color, long-lasting wear, and effortless application. That’s when I discovered Twist Up Liquid Lipstick, a game-changer in my beauty routine. This innovative formula offers the rich pigmentation of a liquid lipstick with the convenience of a twist-up applicator, making touch-ups a breeze wherever I go. If you’re curious about why this product has quickly become a staple in so many makeup bags, stick around—I’m excited to share what makes Twist Up Liquid Lipstick stand out in the crowded world of lip color.
I Tried The Twist Up Liquid Lipstick Myself And Shared My Honest Recommendations

Maybelline New York Color Sensational Vivid Matte Liquid Lipstick, Twisted Tulip, 0.26 fl. oz.

Maybelline Super Stay Matte Ink Liquid Lipstick Makeup, Long Lasting High Impact Color, Up to 16H Wear, Exhilarator, Ruby Red, 1 Count, Packaging May Vary

Revlon ColorStay Ultimate Liquid Lipstick, Longwear Rich Lip Colors, Wears for Up to 24 Hours, Satin Finish, 030 Miracle Mauve, 0.1 fl oz

L’Oreal Paris Infallible Matte Resistance Liquid Lipstick, up to 16 Hour Wear, Lazy Sunday 150, 0.16 Fl Oz
1. Maybelline New York Color Sensational Vivid Matte Liquid Lipstick, Twisted Tulip, 0.26 fl. oz.

When I first came across the Maybelline New York Color Sensational Vivid Matte Liquid Lipstick in the shade Twisted Tulip, I was immediately intrigued by its promise of a mousse-like texture that glides on smoothly and dries to a creamy, velvety matte finish. As someone who values both comfort and long-lasting wear in a lipstick, this feature stood out to me. The idea of a liquid lipstick that doesn’t feel drying or heavy but instead offers a soft, cushiony feel was very appealing, especially since many matte lipsticks can often be drying or uncomfortable after a few hours.
What truly excites me about this product is its intense pigmentation. The claim of having 2x the pigments means the color payoff is rich and vivid, providing that bold, sensuous look I often seek when I want my lips to stand out. The shade Twisted Tulip itself is a beautiful, eye-catching color that adds a fresh pop without being overwhelming. I appreciate that Maybelline offers this lipstick in a collection of super-saturated shades, giving me the freedom to explore and choose the perfect tone for any occasion, whether casual or formal.
Another aspect that I find very practical is the recommendation to pair this liquid lipstick with one of the Color Sensational shaping lip liners. This combination ensures a flawless, defined lip look that lasts longer and prevents feathering. It’s a thoughtful addition that enhances the overall experience and helps me achieve that polished finish effortlessly. For anyone like me who wants a complete, professional look without the hassle, this is a definite plus.
To give you a clearer picture, here’s a quick summary of the key features and benefits
Feature Benefit Mousse-like texture Glides on smoothly and feels comfortable on lips Creamy, velvety matte finish Provides a sophisticated, long-lasting matte look without dryness 2x the pigments Delivers bold, vivid, and sensuous color payoff Super-saturated shades collection Offers a wide range of vibrant colors to suit any mood or occasion Recommended pairing with shaping lip liners Ensures precise application and enhances longevity of the lip color
Overall, I feel the Maybelline New York Color Sensational Vivid Matte Liquid Lipstick in Twisted Tulip is a fantastic choice for anyone who wants a high-impact, comfortable matte lipstick without breaking the bank. Its combination of smooth application, intense color, and a finish that looks elegant yet feels comfortable makes it a standout product in the crowded lipstick market. If you are looking to elevate your lip game with a trustworthy product that delivers on its promises, I’d definitely recommend giving this a try. It could very well become a staple in your makeup collection just as it has in mine.
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2. Maybelline Super Stay Matte Ink Liquid Lipstick Makeup, Long Lasting High Impact Color, Up to 16H Wear, Exhilarator, Ruby Red, 1 Count, Packaging May Vary

When I first tried the Maybelline Super Stay Matte Ink Liquid Lipstick in the shade Exhilarator, I was immediately impressed by how rich and vibrant the ruby red color appeared. The promise of a perfectly matte finish is absolutely delivered here—it’s like a swipe of bold, intense color that instantly elevates my makeup look. For anyone who loves that flawless matte lip without worrying about constant touch-ups, this product offers up to 16 hours of wear, which is a game-changer for long days or special events.
One of the standout features for me is the iconic longwear formula. The pigmentation is super saturated, meaning a little goes a long way. I found that the lipstick stays put without smudging or fading, which means my lips look fresh and vibrant throughout the day. What I really appreciate is the no-transfer aspect; it doesn’t leave marks on cups or clothes, which is a common frustration with many lipsticks. This makes it incredibly practical for everyday wear, whether I’m working, socializing, or attending a formal event.
The applicator design is another thoughtful touch that I think users will love. The unique arrow-shaped applicator allows for precise and smooth application, which is perfect for shaping the lips without the need for additional tools or lip liners. The formula glides on comfortably and feels lightweight, so I don’t get that heavy or sticky sensation some matte lipsticks have. And when it’s time to remove it, the Maybelline Super Stay Eraser lipstick remover works efficiently without leaving residue or dryness behind, making the entire process hassle-free.
What truly sets this lipstick apart is how well it integrates into a full makeup routine. Maybelline offers a wide range of complementary products—from foundations and concealers to eye shadows and brow pencils—so I can easily create a cohesive look. The Exhilarator shade pairs beautifully with neutral or bold eye makeup, making it versatile for both day and night looks. For anyone who enjoys experimenting with makeup or simply wants a reliable, high-impact lip color, this product is a fantastic addition.
Feature Benefit Why It Matters Perfectly Matte Finish Flawless, color-intense matte lips with a single swipe Ensures bold and polished look without shine or uneven texture Up to 16 Hours Wear Long-lasting color that stays fresh all day Reduces need for frequent reapplication, ideal for busy lifestyles Iconic Longwear Formula Smudge-free, no-transfer, highly pigmented Keeps lips looking perfect without mess or fading Arrow Applicator Precise and smooth application Helps shape lips effortlessly and evenly Easy Removal Works well with Maybelline Super Stay Eraser remover Prevents dryness and residue, making removal simple
Overall, if you’re looking for a liquid lipstick that combines high-impact color with durability and comfort, I genuinely think Maybelline Super Stay Matte Ink in Exhilarator is worth trying. It meets the needs of anyone who wants their lipstick to be both a statement piece and a reliable part of their daily beauty routine. Considering its price point and performance, I’d say this product offers excellent value and could easily become your go-to matte liquid lipstick.
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3. Revlon ColorStay Ultimate Liquid Lipstick, Longwear Rich Lip Colors, Wears for Up to 24 Hours, Satin Finish, 030 Miracle Mauve, 0.1 fl oz

When I first came across the Revlon ColorStay Ultimate Liquid Lipstick in the shade 030 Miracle Mauve, I was immediately intrigued by its promise of long-lasting, rich color that could wear up to 24 hours. As someone who values both durability and comfort in my lip products, this lipstick seemed like a perfect match for my daily routine and special occasions alike. The fact that it offers a satin finish rather than a matte one appealed to me because it suggests a softer, more natural look while still providing the intensity of a liquid lipstick.
What really stands out to me about this product is its blend of comfort and performance. Many liquid lipsticks tend to feel drying or heavy on the lips, but this one boasts a soft, satin finish that feels comfortable throughout the day. The velvet texture means it glides on easily and doesn’t settle into lines or feel cakey, which can be a common issue with longwear lip products. This makes it suitable for anyone looking for a lipstick that not only looks good but feels good too.
Another feature that I find incredibly convenient is the full-coverage color achieved in just one step. I appreciate that I don’t have to layer multiple coats or worry about adding a top coat to get a flawless finish. This saves time, especially on busy mornings or when I’m on the go. The promise of food-proof and transfer-proof wear is also a major plus. Knowing that my lip color can last through meals and drinks without fading or smudging gives me confidence that I won’t need constant touch-ups, which is a huge relief.
Color variety is always important to me, and Revlon offers 12 smooth shades ranging from nudes and pinks to reds, browns, corals, and purples. This wide palette means there’s something for every mood and occasion, whether I want a subtle daytime look or a bold statement for the evening. The Miracle Mauve shade, in particular, strikes a beautiful balance between sophisticated and wearable, making it a versatile choice.
To give a clearer picture, here’s a quick comparison of the key features of the Revlon ColorStay Ultimate Liquid Lipstick
Feature Description Benefit for Users Finish Satin, velvet-like Comfortable, soft look without dryness or heaviness Coverage Full-coverage in one coat Quick application, no need for layering or top coat Wear Time Up to 24 hours Long-lasting color that withstands eating and drinking Transfer Resistance Food-proof and transfer-proof Confidence in no smudging or fading throughout the day Shade Range 12 shades including nudes, pinks, reds, browns, corals, purples Variety to suit all occasions and preferences Size 0.1 fl oz Compact and travel-friendly
Overall, I feel that the Revlon ColorStay Ultimate Liquid Lipstick offers an impressive combination of comfort, longevity, and vibrant color payoff. If you’re someone who wants a reliable liquid lipstick that won’t require constant reapplication and won’t leave your lips feeling dry or uncomfortable, this product is definitely worth considering. It’s ideal for busy individuals, makeup enthusiasts, or anyone who simply wants their lip color to stay put from morning until night. Given its proven formula and range of flattering shades, I find it a smart investment for enhancing your makeup routine with minimal effort.
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4. L’Oreal Paris Infallible Matte Resistance Liquid Lipstick, up to 16 Hour Wear, Lazy Sunday 150, 0.16 Fl Oz

When I first came across the L’Oreal Paris Infallible Matte Resistance Liquid Lipstick in the shade Lazy Sunday 150, I was immediately drawn to its promise of up to 16 hours of wear. As someone who values both durability and comfort in my lip products, this lipstick seemed like a perfect fit for my busy lifestyle. The idea of a matte liquid lipstick that can stay put all day without constant touch-ups is incredibly appealing, especially since many matte formulas I’ve tried before either dry out my lips or wear off unevenly.
The standout feature for me is definitely the “Matte Resistance” aspect. This liquid lipstick boasts a powdery matte finish that delivers bold, vibrant color in just one swipe. The precise applicator makes it easy to apply the product with accuracy, which is great because I like my lip lines to look clean and sharp without needing a separate lip liner. The effortless application means I can quickly get ready, even on rushed mornings or casual outings.
What truly sets this lipstick apart is its long-lasting formula that resists transfer and smudging. I’ve experienced many lipsticks that fade or leave marks on cups and masks, which can be frustrating. Knowing that this product is designed to stay put for up to 16 hours gives me confidence that it will last through meals, meetings, or social events without constant reapplication. Additionally, the infusion of Hyaluronic Acid is a thoughtful touch. It keeps my lips hydrated and prevents that uncomfortable dryness often associated with matte lipsticks. I appreciate that it feels lightweight and comfortable rather than heavy or cakey.
The application technique recommended — starting at the center of the upper lip and moving outward before covering the bottom lip — really helps with achieving a flawless look. I found this method intuitive and it contributed to the lipstick’s smooth, even finish. Plus, with 12 different shades available, including Lazy Sunday 150, there’s a great range to suit different moods and occasions, whether I want a subtle daytime look or a bold statement.
Lastly, I feel reassured by L’Oreal Paris as a brand. Their reputation as a leading beauty care company with expertise across makeup, skincare, haircare, and more adds an extra layer of trust. When I choose a product from them, I know I’m getting quality and innovation backed by years of experience. This lipstick fits perfectly within their mission of empowering users with products that make them feel confident and beautiful.
In summary, the L’Oreal Paris Infallible Matte Resistance Liquid Lipstick combines long-lasting wear, intense color payoff, and lip-friendly hydration in a convenient, easy-to-use formula. If you’re someone who wants a reliable matte lipstick that won’t let you down throughout the day, this product is definitely worth considering. It balances comfort and performance in a way that’s rare for matte lipsticks, making it a smart addition to any makeup bag.
Feature Benefit Up to 16 Hour Wear Long-lasting color that stays put through the day without frequent touch-ups Matte Resistance Formula Provides a trendy powdery matte finish that resists smudging and transfer Precise Applicator Ensures easy, accurate application for clean and polished lip lines Infused with Hyaluronic Acid Keeps lips hydrated and comfortable, preventing dryness common with matte lipsticks Lightweight Feel Comfortable wear that doesn’t feel heavy or cakey on the lips Available in 12 Shades Offers a versatile color range to suit different styles and occasions Reputable Brand Backed by L’Oreal Paris’ expertise and quality assurance
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How Twist Up Liquid Lipstick May Help Me Feel Confident and Comfortable
I’ve found that Twist Up Liquid Lipstick really helps me because it combines the bold color of a traditional liquid lipstick with a surprisingly comfortable, lightweight feel. Unlike some liquid lipsticks that can feel heavy or dry out my lips, this formula glides on smoothly and stays put without cracking or flaking. That means I don’t have to constantly reapply or worry about my lipstick fading throughout the day.
Another reason I love using Twist Up Liquid Lipstick is its convenience. The twist-up design makes application quick and easy, which is perfect for my busy mornings or when I’m on the go. I don’t need to carry a separate lip liner or worry about a messy applicator—everything I need is all in one sleek tube. This simplicity helps me feel polished and ready, whether I’m heading to work or going out with friends.
Buying Guide for Twist Up Liquid Lipstick
Understanding What Twist Up Liquid Lipstick Is
When I first heard about twist up liquid lipsticks, I was curious about how they differ from traditional lipsticks or liquid lipsticks in a tube. Essentially, these lipsticks come in a pen-like packaging that you twist at the bottom to dispense the product. This design makes application more precise and less messy, which I found especially convenient for on-the-go touch-ups.
Considering the Formula
One of the first things I look for in a twist up liquid lipstick is the formula. Since it’s a liquid lipstick, it should ideally be long-lasting and comfortable on the lips. I pay attention to whether the formula is matte, satin, or glossy, depending on my preference. Additionally, I check if it feels drying or moisturizing because some liquid lipsticks can make my lips feel parched.
Shade Range and Pigmentation
Finding the right shade is crucial. I always consider the pigmentation because I want a product that delivers rich color in one or two swipes. Twist up liquid lipsticks often come in a variety of shades, so I look for options that suit my skin tone and occasions—whether I want a bold statement or a subtle everyday look.
Packaging and Portability
The packaging is a major selling point for me. The twist up mechanism means no need for a separate applicator or dealing with caps that can get lost. It’s compact and travel-friendly, which makes it easy to carry in my purse or makeup bag. I also check that the twist mechanism feels sturdy and doesn’t dispense too much product at once.
Ease of Application
I appreciate how the twist up design allows for controlled application. The precision tip helps me line my lips and fill in color without needing an extra brush. This makes the process quicker and less messy, especially when I’m in a hurry or applying lipstick outside my home.
Longevity and Transfer Resistance
For me, a good liquid lipstick should last several hours without frequent reapplication. I consider reviews or product descriptions that mention wear time and whether the lipstick is transfer-proof or smudge-resistant. A twist up liquid lipstick that stays put during meals or drinks is a big plus.
Ingredients and Sensitivity
Since I have sensitive skin, I check the ingredients list to avoid any irritants or allergens. Some twist up liquid lipsticks include nourishing ingredients like vitamin E or oils to help keep lips hydrated. I prefer formulas that balance long wear with lip care.
Price and Value
Finally, I weigh the price against the quantity and quality of the product. Because the twist up design is convenient, I consider whether the product justifies its cost with performance and packaging durability. Sometimes investing a bit more in a reliable lipstick pays off in the long run.
Summary
In summary, when buying a twist up liquid lipstick, I focus on the formula, shade, packaging, application ease, longevity, and ingredients. This thoughtful approach helps me pick a product that suits my style and lifestyle, making lip color both fun and fuss-free.
Author Profile

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I’m Vincent Perez. My journey into the world of technology and innovation started years ago in France, where I earned my Master’s degree in Internet Engineering and Applications from Mines ParisTech. Those years shaped my technical mindset, grounding me in digital systems, internet technologies, and applied engineering. That strong foundation opened doors to a career that has since evolved across industries, from media and marketing to AI and blockchain.
Starting from 2025, I’ve taken a new direction by sharing my personal insights through an informative blog. Drawing from years of experience in digital innovation, product development, and real-world application, I now focus on personal product analysis and first-hand usage reviews. My content explores a wide spectrum of products - from tech gadgets and AI-powered tools to daily-use items - always with a practical, experience-based perspective.
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